
Client: GIZ
Region/Country: Asia and the Pacific - Lao
Period/Year: 2020
Business Area: Trade Promotion, Private Sector Development
This project enhanced the digital marketing skills of Lao business support organizations (BSOs) to improve their outreach and support for local SMEs in expanding trade.
Services Provided
- Conducting two training sessions on social media marketing strategies.
- Providing tools and best practices for digital engagement and branding.
- Supporting BSOs in developing targeted social media campaigns to promote trade.
- Virtual Matchmaking Coaching for Vietnamese BSOs under SRECA Project