Client: IPD
Region/Country: Worldwide - Worldwide
Period/Year: 2021
Business Area: Trade Promotion, Capacity Building
The project developed an asynchronous e-learning course on tourism marketing strategy, designed to enhance the skills of Ghanaian tourism professionals for improved international outreach.
Services Provided
- Creation of a comprehensive e-learning curriculum on tourism marketing.
- Integration of the course on the e-loomi platform for wide accessibility.
- Provision of learning modules on market research, branding, and customer engagement in the tourism sector.
- Social Media Marketing Training for Lao BSOs under SRECA Project